Learn who we are and how we serve our community
Meet our leaders, trustees and team
Developing the next generation of talent
Covering the latest news and trends in the marketplaces industry
Check out wide-ranging resources that educate and inspire
Learn about the governmental initiatives we support
Connect with other professionals at a local, regional or national event
Find webinars from industry experts on the latest topics and trends
Grow your skills online, in a class or at an event with expert guidance
Access our Member Directory and connect with colleagues
Get recommended matches for new business partners
Find tools to support your education and professional development
Learn about how to join ICSC and the benefits of membership
Stay connected with ICSC and continue to receive membership benefits
Physical stores remained a crucial component of Thanksgiving weekend shopping in 2021, as 61% of holiday weekend shoppers, approximately 114 million adults, spent money at physical stores from Thanksgiving Day through Cyber Monday, according to a Nov. 29 ICSC survey of 1,013 U.S. consumers.
Seventy-eight percent of U.S. adults, or some 200 million people shopped or spent money this Thanksgiving weekend on goods and services. Three-quarters of the consumers who shopped from Thanksgiving Day through Cyber Monday visited malls or other shopping centers during that period.
Fifty-one percent cited seeing or touching merchandise as a primary motivation for visiting stores, while 43% mentioned a general preference for in-store shopping and 35% noted an interest in browsing for gift ideas. Shoppers were also motivated to support small business owners; 52% spent with small or locally owned community businesses.
Sophisticated omnichannel operations paid off this Thanksgiving weekend; 72% who purchased items online and picked them up in-store spent additional money at that store or at the same shopping center. And more shoppers felt comfortable dining and enjoying entertainment than last year; 56% spent money on dining, personal services or entertainment over the weekend, an increase from 48% in 2020.
By Brannon Boswell
Executive Editor, Commerce + Communities Today
ICSC champions small and emerging businesses in getting from business plan to brick-and-mortar.
Learn more