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Small Business Center

Small Business Confidence Surges as Economic Concerns Ease, PNC Survey Finds

March 6, 2024

Small business owners in the U.S. are increasingly upbeat about the economy. According to findings from a randomized PNC phone survey of small and midsize businesses, 55% of the 500 respondents expressed “high optimism” about the national economy in 2024, a notable jump from the 34% recorded in the fall. The sentiment extended to their own financial prospects, as nearly eight in 10 expressed confidence and more than half anticipate a rise in profits over the next six months. Only 5% expect a decline. Despite the optimism, small businesses continue to grapple with challenges like access to bank loans and a shortage of qualified workers.

To read more about the survey results and the implications for small businesses, check out CBS’s coverage.

By Rebecca Meiser

Contributor, Commerce + Communities Today and Small Business Center

Small Business Center

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