By Alexandre Lemieux, Creos
The field of placemaking is poised for exciting developments in early 2024. As we navigate new economic shifts, there’s a growing need worldwide for affordable entertainment. Vibrant traveling interactive installations draw people into retail properties, shopping centers and marketplaces, not just as visitors but as active participants. These unique forms of art captivate people in a visceral way, generating economic activity for local economies.
Buzzworthy = Boom
Creos’ art installations spark unique and engaging experiences that help make centers of commerce the talk of the town. They can be part of your annual programming strategy, offering a variety of experiences throughout the year, thanks to their attractiveness and diversity. In today’s advertising world, creating a campaign that people can interact with on social media lets ads take on a life of their own. Original content opportunities with our installations are truly unlimited; some examples include interviews with the creator, special programming with local merchants and “coming soon” teasers. With all the online buzz comes increased pedestrian traffic, which in turn expands revenue for both hosts and surrounding businesses.
Participatory = Profitable
Traveling interactive installations that are visually alluring magnetize the public and tempt people to visit the space, often more than once. Visiting time is then extended and generates additional expenses in local businesses. In addition to the product and the experience, Creos’ interactive installations also offer something visually appealing that can be viewed and enjoyed by the masses virtually, as well. Instagram, Facebook and other online platforms are drivers for consumer choice, and when you partner with Creos, you’re choosing an experience with breathtaking color, light, shape and dimension that draws interest both live and on screen.
Data-Driven = Deep-Pocketed
Many studies reveal that a growing number of consumers, close to half in the U.S., are choosing to spend their money on experiences over things. Our traveling interactive installations provide presenters with exactly what people want.
Creos’ interactive installations are a surefire way to engage economically, but they serve many other positive functions.
Equitable
In our installations, inclusivity is the norm, not an afterthought. We create experiences where people from diverse backgrounds intersect, which encourages unexpected connections and dialogues.
Engaging
Our installations are interactive, which makes them more engaging and memorable than traditional forms of entertainment. Experiences have the power to heal hearts, repair the imagination and ground us in the present.
Easy
Creos provides marketing support, worldwide transportation, setup and teardown and overall exhibit maintenance. Creos takes care of everything.
Ready to electrify your destination? Contact us to unlock the potential!