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Hello Alice, which is a platform that provides resources and support for small business owners, and the Global Entrepreneurship Network, have introduced a $70 million Equitable Access Fund to extend credit access and financial education to historically underserved entrepreneurs, including people of color, women, LGBTQ+ individuals, immigrants, veterans and those with disabilities. EAF’s approach, which includes credit enhancements and the Hello Alice Small Business Mastercard program, aims to reduce small entrepreneurs’ reliance on personal credit and to foster financial independence.
Read more about the fund in this Forbes Q&A with Hello Alice president Elizabeth Gore.
By Rebecca Meiser
Contributor, Commerce + Communities Today and Small Business Center
ICSC champions small and emerging businesses in getting from business plan to brick-and-mortar.
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