Small Business Center
At a time when small businesses are competing for talent, attention and social media exposure, they could overlook their best potential ambassadors: current employees. When employees believe in — and advocate for — your business, sharing information and content on their own personal channels, you automatically extend your reach, authenticity and desirability. Here are four ways to turn your employees into advocates, according to How Can You Turn Your Employees Into Your Biggest Advocates?, a column The Bot Platform co-founder and chief marketing officer Tom Gibby wrote in Forbes.
For more detail, see Tom Gibby’s post in Forbes.
By Rebecca Meiser
Contributor, Commerce + Communities Today